Transcend Information, Inc. (Transcend), a leading manufacturer of storage and multimedia products has signed a major partnership distribution agreement with TD-Mobile for its complete product lines to provide various memory & storage solutions, as well as multimedia entertainment in Nigeria.
TD-Mobile, a subsidiary of Technology Distributions Ltd, will add Transcend to a wide product portfolio presently distributed which includes phablets, tablets and smart phones from renowned brands such as HP, Apple, Lenovo, Infinix, Dell, Samsung, Injoo, Techno, Yezz, Wiko, Zinox, Blackberry, Nokia and Toshiba, among others.
This partnership will see Transcend leverage on TD-Mobile’s wide reseller base and impressive distribution network to increase the market share of its range of renowned solutions in Nigeria’s fast growing mobile devices market.
Speaking at the event, Country Manager, Transcend Inc., Mr. Wilson Chen, highlighted the company’s global trajectory, huge market share and consistently strong financials and noted that Transcend has strategically positioned itself as a value-added one stop shop for all classes of mobile devices users. According to him, Transcend has diverse solutions ranging from multimedia devices, IT components and storage devices for most operating software, including Android, Windows and Apple devices.
“Transcend remains the market leader in the storage and multimedia field as we have consistently shown over the years the ability to respond quickly to the market’s changing needs. Our wide range of products include standard and proprietary memory modules, car video recorders, Apple solutions, flash cards, USB flash drives, portable hard drives, solid-state drives, digital music players, card readers, multimedia products and industrial products”, he said.
While speaking on the benefits and features of the different Transcend devices showcased at the event, including the Car Video Recorder which he said was a necessity for every car driving on Nigerian roads, the new-generation storage Solid State Drive, Apple Solutions for Mac storage expansion or upgrade and Mobile Storage for Android devices. Chen stated that the brand continues to diversify product portfolio and provide complete memory and storage solutions to satisfy various demands of users.
He also described the partnership agreement with TD-Mobile as a strategic one, stating that the pact is in line with the company’s determination to extend its footprints into the rapidly growing Nigerian and African mobile devices market.
“At Transcend, we see the African market as a very strategic and important one. Mobile devices penetration in West Africa, particularly in Nigeria is growing rapidly and we are keen to give the consumers more value with our unmatchable wide range of products. We are therefore delighted to announce this strategic partnership with TD-Mobile which we believe will go a long way in helping us achieve our mission of extending Transcend’s globally renowned solutions to the African market,” he said.
Also speaking at the event, Business Manager, TD-Mobile, Gozy Ijogun who expressed delight with the partnership, disclosed that the development bodes well for the Nigerian mobile devices market.
“At TD-Mobile, we are very selective about the brands we represent. However, the decision to sign on Transcend was one we took with a measure of excitement. We have remained the major distributor of smart mobile devices in Sub-Saharan Africa and in Transcend, we have found a fitting partner as the company is passionate about adding value in the Nigerian and African market,” she stated.
Ijogun urged resellers present to take advantage of Transcend’s best selling product lines to grow their businesses. She noted that TD-Mobile will continue to push and expand the frontiers of access to quality and affordable smart devices for many.
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