Turn to Facebook, Twitter, Instagram and other social media platforms and you’re bound to come across someone advertising a product/service. Social commerce is now a thing in the 21st century!
Eyeshadow glitters 😻✨💫from @twbeautystore
#400 per piece
Pls rt 🙏🏽 pic.twitter.com/P9kWxN2AGz— teni (@Teniwadess) October 25, 2016
These businesses, while they’re spreading the way fire spreads in the harmattan season, have a lot of challenges to deal with however. One of them is payments.
How do they, especially those that don’t have an online storefront or website, accept payments? Most provide clients with an account number every time.
Look at this scenario: If 20 customers place orders for your products at the same time via a Twitter Direct Message, it means you’ll have to share your account number with 20 different customers. How efficient and sustainable is that?
Remember they still need to ask about things like delivery locations and other information.
Specifically built for businesses on social media platforms, Selar helps businesses sell anything and receive payments ‘sharp sharp’. In just three steps, businesses can accept payments from clients. That’s as simple as it gets!
The first step to using Selar is signing up, or logging in using Facebook, Twitter or Google. Once this is done, you’ll be required to setup your bank account (for receiving payments), and thereafter add products.
Once you’re done adding the products, a unique link will be generated which you can share on social media.
Get the Manchester United Third Kit + Free Delivery within Lagos on https://t.co/uThEbgFUcZ https://t.co/PaUeH87R8i via @trySelar— The Kit Shop (@thekitshopng) October 14, 2016
Customers interested in purchasing only need to click the link, specify the quantity they want, input their card details and make payments. The rest is history!!!
Selar is integrated with Paystack, meaning businesses can accept payments from clients with Mastercard, Visa or Verve cards both within and outside Nigeria.
Selar doesn’t stop there. It comes with a CRM feature that allows businesses to compile information on customers, as well as purchase history, and an actionable dashboard that allow businesses view valuable insights such as sales, orders, and traffic of their store.
The icing on the cake is Selar is free. The only thing businesses have to part with is a processing fee of 4% for every sale, which, by the way, is ‘chicken change’ considering the immense benefits of using Selar.
Selar, which only launched recently, is already gaining traction. Muyiwa Akhigbe, a Nigerian contemporary and Indigenous Afro Soul artist, is using the platform to sell his Dear Music EP (yea, you can sell both physical and digital content on Selar).
Buy Dear Music EP here. Let's do this. Let's support good music. Thank you. Please Retweet.https://t.co/NrLoSPHAjg— Muyiwà Akhigbe (@Official_Muyiwa) October 29, 2016
Selar is the brainchild of Olayinka Omole, Early Attoh, Kendyson, and Adedotun Jolaosoand Yomi Eluwande, both ex-TechLoy writers.
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