Alibaba has launched “Alibaba Defined” targeted at people outside China to help them quite get a better understanding of its goal as one largest online market place, also its products and offers.
According to Joe Tsai, Alibaba’s executive vice chairman, “Alibaba needs no explanation in China, where consumers interact with our products and services every single day, but for those outside of China, who have limited access to our ecosystem, it can be difficult to appreciate our vision, our company and what we are working to achieve.”
He also said the company’s initial annual report was the ideal opportunity to create a comprehensive experience for everyone who wants to better understand it.
TECHLOY
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