She signed a lucrative deal with Puma last year and on Monday reality star Kylie Jenner posted some new publicity shots for the athletic wear brand.
The 19-year-old is being paid $1 million to be the brand's ambassador and she put her best athletic foot forward in the poses she shared on her Instagram.
In one, she's dressed all in black in a cropped leggings and a control bra that revealed sideboob as she pulled one foot up behind her with a long scarf.
In the pics she's also sporting Puma sneakers, in competition with older half-sister Kim Kardashian's husband Kanye West's Yeezy line.
After Kylie's ambassador deal was first revealed, Kanye hit out at Puma for trying to 'divide the family'.
He tweeted: '1000% there will never be a Kylie Puma anything. That's on my family! 1000% Kylie is on Yeezy team!!!
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